Although I’m not a fan of Walmart, I have to stay I found this interview with their CMO useful. It offers very practical tips for utilizing Facebook for a retail purpose. If your company doesn’t have a presence already on facebook, you are missing out a fantastic opportunity to engage with your customers. It’s like having a focus group 24 hours a day, 7 days a week. What are you waiting for? Social media is not going away. http://www.businessinsider.com/how-to-make-money-with-facebook-2011-2#ixzz1CuKQNRME
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